97% of Indian firms to sustain AI spending regardless of ROI, above global overage of 94%: BCG report
Published on: Jan. 16, 2026, 3:15 p.m. | Source: The Tribune
Indian organizations are demonstrating a resilient commitment to artificial intelligence (AI), with 97 per cent of firms in the country stating they will continue to invest in the technology even if financial returns do not materialize within the next 12 months. This surpasses the global average of 94 per cent as companies worldwide prepare to double their AI spending in 2026.
