Argentina remains India's favourite World Cup team; 94% of urban Indians following FIFA World Cup 2026: Report
Published on: July 10, 2026, 7:32 p.m. | Source: Business Today
Argentina remains the favourite Football World Cup team among urban Indians, while an overwhelming 94% are following the tournament in some form, according to an Ipsos survey. The findings also highlight the growing dominance of OTT platforms and the World Cup's emergence as a major opportunity for advertisers and brands.
