India's First Digital Token Revolutionizes OTT Experience with 'Watch & Earn' Model
Published on: Aug. 9, 2025, 10:11 a.m. | Source: Devdiscourse
MaskTV launches India's first OTT-focused digital token, Mask Coin, on August 15, 2025. With a 'Watch & Earn' model, subscribers earn tokens by viewing content, redeemable for rewards. This innovation marks a cultural shift in streaming, merging blockchain rewards with entertainment. An educational campaign will guide users through the new system.
