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Pandemic Lessons: TPO Funding Lifted Trade, While E-Commerce Programs Lagged Behind

Published on: Aug. 17, 2025, 9:40 a.m. | Source: Devdiscourse

A World Bank study finds that increasing trade promotion organization budgets during global downturns like COVID-19 significantly boosted exports, mainly by expanding existing products in existing markets. However, popular e-commerce programs often hurt exports in non-digital sectors and had no impact during trade booms.

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