Secret Alchemist Raises $3 Million to Transform Indian Perfumery with Clean Fragrances
Published on: Jan. 13, 2026, 3:19 p.m. | Source: Devdiscourse
Secret Alchemist, India's first clean perfume brand, secured $3 million in seed funding, led by Unilever Ventures and DSG Consumer Partners. Founded by Ankita Thadani, Akash Valia, and Samantha Ruth Prabhu, the brand focuses on ingredient-led, clean fragrances and aims to expand its portfolio and global presence.
