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Snap bets on AR glasses in post

Published on: June 16, 2026, 10:27 p.m. | Source: The Economic Times

Snap, the parent company of social network Snapchat, on Tuesday launched its Specs augmented reality glasses, a major bet by a struggling company to stake out ground in the post-smartphone era. Unveiled at the Augmented World Expo in Long Beach, California, the Specs are the first standalone augmented reality glasses aimed at the general public, according to the company.

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