The Varnam playbook | How Bengaluru-based Karthik Vaidyanathan reimagined Channapatna for the modern shelf
Published on: Oct. 18, 2025, 12:33 p.m. | Source: The Hindu
In a country where craftpreneurs have been struggling with design theft and funding gaps, Karthik Vaidyanathan’s Channapatna reboot at Varnam Craft Collective is a blueprint on creating a cult brand
